Levine Cancer Institute

Advertising

Advertising Rates

Touched by Cancer Ad SizesTouched by Cancer is a bi-monthly publication, printed in 4-color web offset with saddle-stitched binding.  Rates—all rates are gross and include full color. Rates are effective through December 2011 [Rate Card #1].

Rates—all rates are gross and include full color

                                                                 6x             3x       
Double page spread                      3450         3900
Full page                                            2075        2195
2/3 page vertical                           1375         1500
1/2 page horizontal                      1375         1450
1/2 page vertical                            1325         1390
1/3 page vertical/horizontal    1050         1275
1/3 page box                                    1050         1275
1/4 page vertical/horizontal       655           725
1/4 page box                                       585           700

Premium positions (include right of first refusal)

                                                                 6x             3x       

Back cover                                       2900         3050
Inside front cover                         2675          2750
Inside back cover                         2550           2600
Opposite fron the Editor            2400           2495
Page 1                                                 2300           2395
Opposite TOC                                  2225            2325

 

 

Tipped-in, preprinted inserts
Touched by Cancer accepts preprinted materials from advertisers, provided the supplied material does not exceed the trim size of the publication (8.25” x 10.875”). Postcards, coupons and advertisements can be firmly attached to but easily removed from a magazine page, not to cover any other advertisements. Tip-in locations are limited and are sold on a first-come, first-served basis per issue.

For a custom quote for your pre-printed material, e-mail
sales@tbcmag.com or call 919-278-2681.

PRINTING
Printing method: Web offset
Software: Adobe InDesign CS5
Trim size: 8.25” x 10.875”   /  Safety: .25”
Binding method: Saddle-stitched
Colors: CMYK, 4-color process, matched, 4A/MPA

AD MATERIAL SUBMISSION
Ad materials must be received in electronic format. Preferred formats: PDF (high-resolution, actual size)
PDF files can be compressed and e-mailed to production@tbcmag.com.

PREMIUM POSITIONS
Premium positions are NON-CANCELABLE. Premium positions include right of first refusal for the same position in the same issue(s) the following year.

CANCELLATIONS
No cancellations accepted after published ad sales closing date. Short rates apply for canceled contracts.

COMMISSIONS
15% of gross billing allowed for recognized agencies for all Touched by Cancer insertions. No commission charges allowed on any incurred production charges or advertisements that require production work. No commission charges allowed on any incurred late fees.

INVOICES AND PAYMENTS
Invoices are submitted electronically, unless otherwise indicated, with accompanying PDF files to verify publication, and are issued the month of publication. All invoices must be paid in full within 30 days of receipt. Late fees accrue at a rate of 1.5% per month on unpaid balances after the first 45 days.

Payments should be made to:
Touched by Cancer
P.O. Box 58246
Raleigh, NC 27658-8246
(P) 919-278-2681

To request a full media kit from Touched by Cancer magazine, complete the “Advertise With Us” box in the right column.